Where Imagination Takes Flight and Childhood Dreams Come Alive

Our Story

Nestled in the heart of Manchester, Toy Store began as a simple dream: to create a magical haven where children’s imaginations could soar and parents could find the perfect toys to nurture growth, creativity, and endless fun. From our humble beginnings, we’ve grown into a beloved destination for families seeking quality, educational, and enchanting playthings from around the world.

Our mission is to spark joy and foster development through carefully curated toys that blend learning with imagination, creating unforgettable childhood memories one playtime at a time.

Who We Serve

At Toy Store, we celebrate children of all ages and stages! Our diverse collection caters to:

  • Newborns & Toddlers: Safe, sensory-rich toys for early development and discovery
  • Preschool Explorers: Educational toys that make learning an adventure
  • Creative Minds: Art supplies, craft kits, and building sets for budding artists
  • Fantasy Lovers: Fairy gardens, role play sets, and magical figurines for imaginative play
  • Collectors & Gift-Givers: Exclusive Jellycat plush and specialty items that bring smiles

What Makes Us Different

In a world of mass-produced toys, we stand apart by offering:

  • Curated Quality: Every item in our collection is handpicked for safety, durability, and play value
  • Educational Value: Toys that develop skills while delivering fun
  • Magical Selection: From fairy garden accessories to cuddly Jellycat companions, we specialize in the extraordinary
  • Global Reach: Shipping our carefully selected toys worldwide (excluding Asia and select remote areas)
  • Exceptional Value: Regular promotions and special offers that make quality toys accessible

Our Promise to You

We understand the challenges parents face in finding toys that are both engaging and beneficial. That’s why we’ve made it our business to:

  • Solve the “screen time” dilemma with hands-on, interactive play options
  • Eliminate the worry about toy safety with our rigorously tested selections
  • Support developmental milestones through age-appropriate, skill-building toys
  • Create magical moments that strengthen family bonds and create lasting memories

Join Our Family

Beyond being a store, we’re a community of parents, gift-givers, and dreamers who believe in the power of play. Follow our Jelly Journal for parenting tips, creative ideas, and exclusive offers. Sign up for our newsletter to be part of our inner circle where magical moments and special deals await.

Thank you for choosing Toy Store – where we don’t just sell toys, we cultivate childhood magic.

Visit us online at newtoysalehaven.com or reach out at [email protected]
739 Center Street, Manchester, US 06040